
You have seen me at airports, in the baggage claim area. I'm the guy with the long-sleeved white shirt and tie, suit vest or jacket, and a sign with a name on it. The name will be that of the person I'm meeting.
I wear a look of distant boredom. Making eye contact with hundreds of strangers is tiring, so I focus on the middle distance and try to appear like I'm not scoping out the fun parts of ladies.
Time passes. The object is to find my customer amongst the sea of transitory humans who are all, also, looking for someone. Hence the sign.
The sign is important for two reasons. It keeps most people away - I'm someone else's and I'm not available to dance. The sign is meant for the one with whom I have been promised a dance. Sure, it's an odd kind of dance involving them sitting behind me while I drive, me being super-polite, and me be transparently obsequious, but it's a dance nonetheless.
Which is why today was so odd. I was there, looking blank, with a sign. The people who were looking for me saw the sign. They decided not to make themselves known to me.
The people - a mother and two teens - didn't know the steps of the dance. I saw them look and point, but people do that all the time. They didn't look, point and then walk up to me.
That's the way the dance works; I do not know you, and likewise you do not know me. It's my job to provide the sign, and it's your job to recognize your name. And then walk up and stand in front of me. If you choose not to participate in the dance, even after you have said you would, be not surprised if I go home.
Pic from here [link]